Fit for Any Forecast

Forty social video cuts from one film

Northfold had one launch film and eleven markets, each with its own weather, slang and legal line. Its six-person content team spent Mondays on rough cuts.

Kaviyan Studio built a motion system first. Cut assembled each market version, Hue matched the grade, Echo mixed the sound and Flow set the titles.

The outcome

Forty cuts shipped in six weeks, and the team now ships four times more social cuts. A full social edit takes an afternoon.